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AT LAST MEDIA PRIVACY POLICY

 

INTRODUCTION

Welcome to the Privacy Policy for At Last Media Ltd.

At Last Media respects Your privacy and is committed to protecting Your personal information (Personal Data). This Privacy Policy lets You know how we look after Your Personal Data which either You provide to us or we obtain and hold about You and it tells You about Your privacy rights.

At Last Media Ltd (referred to as "At Last Media", “we”, “us” or “our” in this Privacy Policy) is the Data Controller and responsible for Your Personal Data.

A Glossary (see below) is provided to explain certain terms used within this Privacy Policy.

It is important that You read this Privacy Policy together with any other Privacy Policy we may provide on specific occasions when we are collecting or dealing with Personal Data about You so that You are fully aware of how and why we are using Your data. This Privacy Policy supplements the other policies and is not intended to override them.

 

CONTACT DETAILS:

For any questions about our Privacy Policy, please contact us at:

Full name of legal entity: At Last Media Ltd

Email address: enquiries@atlast.media

Postal address: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ

Company number: 13811252

 

THE DATA WE COLLECT ABOUT YOU

Personal Data means any information about a living individual capable of identifying that individual. It does not include data where the identity has been removed (anonymous data).

We may Process (collect, use, store and transfer) certain types of Personal Data about You as follows:

Identity data: this may include Your names, username, marital status, title, date of birth and gender.

Contact data: this may include Your postal address, email address and telephone numbers.

Technical data: this may include Your login data, internet protocol addresses, browser type and version, browser plug-in types and versions, time zone setting and location, operating system and platform and other technology on the devices You use to access this site.

Correspondence data: includes information and opinions expressed in correspondence that You enter into with us via email, messaging system, post our Website and records of telephone/video calls with us.

Transaction data: includes details about payments to and from You and personal information contained in documents relating to transactions e.g. sales, purchases and licences.

We will not purposefully record Special Categories of Data which includes Your race/ethnicity, religious beliefs and medical history. We will not purposefully record Personal Data relating to children of or under the age of 16.

 

HOW YOUR PERSONAL DATA IS COLLECTED

We can collect data on You from a variety of different sources, these include:

  • Details of Your visits to our Website and the resources that You access including, but not limited to, traffic data, location data, weblogs and other communication data.

  • Information that You provide by filling in forms on our Website.

  • Information provided when entering into contracts with us to provide or receive services.

  • Information provided when signing up to receive notifications from us.

  • Information provided to us when You communicate with us for any other reason.

 

HOW WE USE YOUR PERSONAL DATA

The personal information that we collect and store relating to You is primarily used to enable us to provide You with our Services. In addition, we may use the information for the following:

  • To provide You with the information requested from us, related to our Services, where You have consented to receive such information.

  • For existing customers, we may contact You with information about Services similar to those which You previously purchased from us.

  • To meet our contractual commitments to You.

  • To meet our legal or regulatory obligations.

 

DISCLOSURES OF YOUR PERSONAL DATA

We may use Your data, or permit selected third parties to use Your data, so that You can be provided with information on other products which we feel may be of interest to You. They or we may contact You about these goods and services by any of the methods that You consented to at the time Your information was collected.

If You do not want us to use Your data for our third parties You will have the opportunity to withhold Your consent when You provide Your details to us on the form on which we collect Your data.

We do not reveal information about identifiable individuals to our advertisers but we may, on occasion, provide them with aggregate statistical information about our visitors.

We may also share Personal Data with:

  • Professional advisers

  • IT support services including those who provide development, support and any external storage for our Websites, case management system and other databases that we use.

  • HM Revenue & Customs, regulators and other authorities based in the United Kingdom.

  • Some information and e-mails sent to At Last Media may be used as testimonials but no e-mail address or contact details will be displayed without Your specific consent.

 

COOKIES

Please see our Cookie Policy for details on how we use cookies on our Website and how you can control them.

 

LEGAL BASIS FOR PROCESSING YOUR PERSONAL DATA

We may Process Your Personal Data under the following circumstances:

Performance of a contract: where provision of Personal Data is necessary for the performance of an agreement with You.

Legal obligations: where Processing Personal Data is necessary for compliance with a legal/regulatory obligations.

Legitimate interests: where the Processing of Personal Data is necessary for the purposes of legitimate interests pursued by At Last Media.

Consent: where You have given Your consent for Processing Personal Data for one or more specific purposes.

 

DATA SECURITY

We implement reasonable and appropriate security measures against unlawful or unauthorised Processing of Personal Data and against the accidental loss of, or damage to, Personal Data in accordance with our internal data security policy. In addition, we limit access to Your Personal Data to those employees who have a need to know. They will only Process Your Personal Data on our instructions and they are subject to a duty of confidentiality.

We have put in place reasonable and appropriate procedures to deal with any suspected Personal Data breach and will notify You and any applicable regulator of a breach where we are legally required to do so.

 

DATA RETENTION

We will only retain Your Personal Data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements. We may retain Your Personal Data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with You.

To determine the appropriate retention period for Personal Data, we consider the amount, nature, and sensitivity of the Personal Data, the potential risk of harm from unauthorised use or disclosure of Your Personal Data, the purposes for which we Process Your Personal Data and whether we can achieve those purposes through other means, and the applicable legal requirements.

 

YOUR LEGAL RIGHTS

You have the following legal rights, unless subject to an exemption under GDPR (such as investigation or prosecution of a criminal offence):

  • The right to request a copy of the Personal Data which we hold about You.

  • The right to request that we correct any Personal Data which is found to be inaccurate.

  • The right to request that we erase any Personal Data where there is no good reason for us continuing to Process it.

  • The right to withdraw Your consent for our using Your Personal Data. If You withdraw Your consent, we may not be able to provide You with specific parts of our Service.

 

Links to Other Websites

Our Website may contain links to other websites that are not operated by us. If You click on such a link and are directed to that third party's website, we advise You to review the privacy policy of that site. We have no control over and assume no responsibility for its content or practices.

 

Glossary

For the purposes of this Privacy Policy:

 

Cookie: a small amount of data stored on Your computer by a website that assists either the operation of the website or a third party.

Data Controller: is the legal person or company that determines the purposes for which and the means by which Personal Data is Processed.

 

GDPR: means the General Data Protection Regulation ((EU) 2016/679). Personal Data is subject to the safeguards specified in the GDPR.

Personal Data: is any personal information that relates to an identified or identifiable individual.

 

Process Data: means any activity that involves the use of Personal Data. It includes obtaining, recording or holding the data, or carrying out any activity or set of activities on the data including organising, amending, retrieving, using, disclosing, erasing or destroying it. Processing also includes transmitting or transferring Personal Data to third parties.

 

Service: refers to the At Last Media Website and the digital marketing services it offers. 

 

Website: refers to At Last Media Website, accessible from www.atlast.media.

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You: means the individual accessing or using the Service or their employees, visitors or associates where the individual using the Service provides Personal Data relating to such individuals under or in connection with the provision of Service. Under GDPR, "You" can be referred to as the Data Subject.

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